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Website & Social Media Marketing

Social media is the fuel for your content marketing. Used in the right way, it can help your business to increase its exposure to a community of followers and drive traffic to your website and blog.

What it requires is planning – and time.

Social media is not a quick win – you need to develop a social voice that represents your business and have consistency. We help you to define the best social media channels to use, and how to use them effectively.

3 Reasons to consider Social Media Marketing

  1. Build a social community of followers
  2. Drive traffic to your blog and website
  3. Generate exposure through your expertise and insights

How we can help your social media marketing:

We assist businesses with their social media as part of their content marketing strategy. We can implement and manage your social media marketing for you, or provide training and mentoring so you can run your own.[/cs_text][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/3″ style=”padding: 0px;”][cs_text]

What matters

Customers today are far savvier. In a 24/7 media world, they can access information easily and want to be better informed.

This means that to grow your customers, you need to understand how to better connect with them.

Research will help you to develop targeted communication that will connect with the needs and desires of the different audiences who would use your products or services.

Visually and verbally, it’s looking at how you can build relationships across different media.

To develop a deeper understanding of your customers, will help to smartly position your business. [/cs_text][/cs_column][/cs_row][/cs_section][cs_section parallax=”false” style=”margin: 0px;padding: 45px 0px;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/1″ style=”padding: 0px;”][x_custom_headline level=”h3″ looks_like=”h3″ accent=”true” class=”cs-ta-center”]What our clients say[/x_custom_headline][cs_text]

professionalism stands out a mile…

Jacqui’s professionalism and skill stands out a mile. The customer research she did helped mould our new branding and the more recent copywriting has been well worth the reasonable fee. Her ability to get an essence of our company ethos in easy to understand prose has been extremely impressive. I would recommend her unreservedly.
Hotspot Marketing
2014-10-30T15:27:44+00:00
Jacqui’s professionalism and skill stands out a mile. The customer research she did helped mould our new branding and the more recent copywriting has been well worth the reasonable fee. Her ability to get an essence of our company ethos in easy to understand prose has been extremely impressive. I would recommend her unreservedly.
Moore's Cycles

an absolute pleasure to work with…

Jacqui knew very little about our industry when she first started working with us but we were so impressed at the amount of research she did, in order to create a bespoke marketing strategy. I think she knows more than me now! Jacqui is an absolute pleasure to work with, our meetings are always fun and we have really enjoyed working with her. I wouldn't hesitate to recommend her to another business - large or small.

Nicola G, Moore's Cycles

Hotspot Marketing
2014-10-30T16:28:35+00:00

Nicola G, Moore's Cycles

Moore's Cycles
Jacqui knew very little about our industry when she first started working with us but we were so impressed at the amount of research she did, in order to create a bespoke marketing strategy. I think she knows more than me now! Jacqui is an absolute pleasure to work with, our meetings are always fun and we have really enjoyed working with her. I wouldn't hesitate to recommend her to another business - large or small.

takes away all the stress of marketing…

Jacqui is simply the best. She completely takes away all the stress of our marketing initiatives and has the patience of a saint in dealing with our company's quirks. She developed a great understanding of our company right from the start and we have now been working with her for about 4 years. She continues to have lots of great ideas and I can't imagine where we would be without her.
Hotspot Marketing
2014-10-30T16:42:23+00:00
Jacqui is simply the best. She completely takes away all the stress of our marketing initiatives and has the patience of a saint in dealing with our company's quirks. She developed a great understanding of our company right from the start and we have now been working with her for about 4 years. She continues to have lots of great ideas and I can't imagine where we would be without her.

not possible to make a better choice…

Jacqui has a great ability to see exactly what's needed in terms of next steps for businesses. She has been a rock for Companies in Motion as it has developed. She is a wordsmith and a delightful, professional and caring person. It's just not possible to make a better choice.
Hotspot Marketing
2014-10-30T16:46:48+00:00
Jacqui has a great ability to see exactly what's needed in terms of next steps for businesses. She has been a rock for Companies in Motion as it has developed. She is a wordsmith and a delightful, professional and caring person. It's just not possible to make a better choice.

invaluable to us…

Jacqui has been invaluable to us. We wanted to look at re-branding ourselves to better suit the services we offer. Jacqui suggested doing some consultative research and handled it all for us. The results were incredibly useful and made it a lot easier to see the direction we needed to take. Our clients enjoyed talking to Jacqui, and we got some great quotes for our site. Jacqui worked with us to get the copy right for our site and promotional leaflets. She helped to clearly present our services and get our character across at the same time. I think most businesses have a few key people they can turn to for support and Jacqui is one of ours!
Hotspot Marketing
2014-10-30T16:49:52+00:00
Jacqui has been invaluable to us. We wanted to look at re-branding ourselves to better suit the services we offer. Jacqui suggested doing some consultative research and handled it all for us. The results were incredibly useful and made it a lot easier to see the direction we needed to take. Our clients enjoyed talking to Jacqui, and we got some great quotes for our site. Jacqui worked with us to get the copy right for our site and promotional leaflets. She helped to clearly present our services and get our character across at the same time. I think most businesses have a few key people they can turn to for support and Jacqui is one of ours!

trebling our number of enquiries…

Hotspot Marketing provide a fantastic personal marketing service. I wanted to create a brand identity for my business and start a marketing campaign to get new members. They developed a monthly plan for us and took control of all aspects of the marketing. I was very much of the belief that logos leaflets, campaigns and a website cannot change a business that much. But the proof is in the results that we had. My tennis company, Best Tennis transformed from being Phil the tennis coach to actually being known as Best Tennis and more than trebling our number of enquiries to date.

Philip L, Best Tennis

Hotspot Marketing
2014-10-30T17:00:06+00:00

Philip L, Best Tennis

Hotspot Marketing provide a fantastic personal marketing service. I wanted to create a brand identity for my business and start a marketing campaign to get new members. They developed a monthly plan for us and took control of all aspects of the marketing. I was very much of the belief that logos leaflets, campaigns and a website cannot change a business that much. But the proof is in the results that we had. My tennis company, Best Tennis transformed from being Phil the tennis coach to actually being known as Best Tennis and more than trebling our number of enquiries to date.

I have known Jacqui for the last 2 years, and her marketing strategies have helped my business grow. She has assisted with my company’s website; I provided the material and she worked with her team to give me a very professional looking website which has received many compliments. She has also helped me with adverts and brochures. She researched my target clients and produced impressive material tailored to my marketing campaign. I would not hesitate to recommend Hotspot Marketing to friends or colleagues looking for high quality, value for money marketing material.
Hotspot Marketing
2014-10-30T17:05:48+00:00
I have known Jacqui for the last 2 years, and her marketing strategies have helped my business grow. She has assisted with my company’s website; I provided the material and she worked with her team to give me a very professional looking website which has received many compliments. She has also helped me with adverts and brochures. She researched my target clients and produced impressive material tailored to my marketing campaign. I would not hesitate to recommend Hotspot Marketing to friends or colleagues looking for high quality, value for money marketing material.

an amazing experience…

Working with Jacqui and Toni is an amazing experience. With equal amounts of challenge & support, they coach you to write 'real, engaging, fresh and relevant' marketing materials that pack a punch! They help with style and tone of language. And they come up with eye-catching and 'on brand' visuals. Their materials 'captured' me as a person but helped package it in a new, fresh way. Their main USP is helping people like me 'loose the consultant speak' and simply address the poignant questions my audience have.

Michelle B, Jupiter Consulting

Hotspot Marketing
2014-10-30T17:13:24+00:00

Michelle B, Jupiter Consulting

Working with Jacqui and Toni is an amazing experience. With equal amounts of challenge & support, they coach you to write 'real, engaging, fresh and relevant' marketing materials that pack a punch! They help with style and tone of language. And they come up with eye-catching and 'on brand' visuals. Their materials 'captured' me as a person but helped package it in a new, fresh way. Their main USP is helping people like me 'loose the consultant speak' and simply address the poignant questions my audience have.

more than a marketing company…

We were very lucky to be introduced to Jacqui and the team at Hotspot Marketing, exactly when we needed them. Having run her own small business, Jacqui completely understood the challenges we were facing starting our business, and helped us prioritise what we needed to do in terms of a marketing presence. The team is so friendly and helpful, easy to work with, and priced very reasonably for small business. With a broad client base, we have been amazed at how timely and relevant Hotspot Marketing’s ideas for our specific industry have been, helping us with business development, partnerships and promotions. So much more than a marketing company, we recommend Hotspot to all small business owners!

Melissa T, The Training Works

Hotspot Marketing
2014-10-30T17:16:51+00:00

Melissa T, The Training Works

We were very lucky to be introduced to Jacqui and the team at Hotspot Marketing, exactly when we needed them. Having run her own small business, Jacqui completely understood the challenges we were facing starting our business, and helped us prioritise what we needed to do in terms of a marketing presence. The team is so friendly and helpful, easy to work with, and priced very reasonably for small business. With a broad client base, we have been amazed at how timely and relevant Hotspot Marketing’s ideas for our specific industry have been, helping us with business development, partnerships and promotions. So much more than a marketing company, we recommend Hotspot to all small business owners!
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